Players in this category have had their tastes and behaviors molded by Zynga's game design and production values more than any other genre on Facebook. So in effect these users form the backbone of the Zynga network … Housing more than half of the world's population and some extremely large, storied gaming companies, it seems game developers from Asia have not been able to fully grasp social gaming. Among the top-25 social games from Asia, the biggest …
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The Facebook Gaming Ecosystem: A Cross-Sectional Study Of The …